--- name: "LinkedIn post formatter" repo: https://github.com/github/awesome-copilot source: https://github.com/github/awesome-copilot/blob/HEAD/skills/linkedin-post-formatter/SKILL.md license: "MIT" install: "npx skills add github/awesome-copilot --skill linkedin-post-formatter" page: https://100xlab.com/resources/agent-skills/github-awesome-copilot--linkedin-post-formatter--1a6ml3v --- # LinkedIn Post Formatter Transform raw content, ideas, or technical material into polished, engagement-optimized LinkedIn posts using Unicode typography and proven structural patterns. ## Overview LinkedIn only supports plain text โ€” no Markdown rendering, no rich formatting. This skill uses Unicode Mathematical Alphanumeric Symbols to simulate bold, italic, and bold-italic text that renders natively in the LinkedIn editor without any external tools. ## Unicode Typography Reference When converting plain text into Unicode-styled LinkedIn text, first load and use `references/unicode-charmap.md` as the authoritative character mapping reference. Apply these character mappings to create visual emphasis in plain text: ### Bold (Mathematical Sans-Serif Bold) Use bold for key phrases, section headers, and emphasis words. | Plain | Unicode Bold | |-------|-------------| | A-Z | ๐—”-๐—ญ | | a-z | ๐—ฎ-๐˜‡ | | 0-9 | ๐Ÿฌ-๐Ÿต | ### Italic (Mathematical Sans-Serif Italic) Use italic for subtle emphasis, technical terms, or quotes. | Plain | Unicode Italic | |-------|---------------| | A-Z | ๐˜ˆ-๐˜ก | | a-z | ๐˜ข-๐˜ป | ### Bold-Italic (Mathematical Sans-Serif Bold Italic) Use sparingly for maximum emphasis. | Plain | Unicode Bold-Italic | |-------|-------------------| | A-Z | ๐˜ผ-๐™• | | a-z | ๐™–-๐™ฏ | ## Visual Separators Use these characters to create visual structure: - **Section divider**: `โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”` (box-drawing heavy horizontal) - **Bullet points**: `โ—ˆ` (diamond with dot) or `โ—Ž` (bullseye) - **Arrow flow**: `โ†“` for vertical flow, `โ†’` for horizontal continuation - **Sub-points**: `โ†ณ` for indented sub-items - **Numbered items**: Use bold Unicode digits `๐Ÿญ. ๐Ÿฎ. ๐Ÿฏ.` etc. ## Post Structure Patterns ### Pattern 1: Hook โ†’ Content โ†’ CTA (General Purpose) ``` [Bold hook line โ€” provocative statement or question] [1-2 lines of context setting the stage] โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ” [Main content with bold section headers] [Bullet points using โ—ˆ or numbered with bold digits] โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ” [Bold takeaway or summary] [Call to action โ€” repost, comment, or grab resource] #Hashtags ``` ### Pattern 2: Listicle (Numbered Insights) ``` [Bold opening line with a strong claim] [Setup line explaining what follows] ๐Ÿญ. [Bold item title] [Supporting detail] ๐Ÿฎ. [Bold item title] [Supporting detail] ... ๐—ง๐—ต๐—ฒ ๐—ธ๐—ฒ๐˜† ๐˜๐—ฎ๐—ธ๐—ฒ๐—ฎ๐˜„๐—ฎ๐˜†: [Summary in italic] #Hashtags ``` ### Pattern 3: Story โ†’ Lesson (Thought Leadership) ``` [Italic opening with a personal or observed moment] [2-3 short paragraphs telling the story] โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ” ๐—ง๐—ต๐—ฒ ๐—น๐—ฒ๐˜€๐˜€๐—ผ๐—ป: [Bold lesson or principle extracted from the story] [CTA] #Hashtags ``` ### Pattern 4: Resource Share (Cheatsheet/Guide/Tool) ``` [Hook: "If you do X, you cannot miss this..."] [Brief description of what the resource covers] โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ” [Bold section count]. [Bold section titles as numbered list] โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ” ๐—ง๐—ต๐—ฒ ๐—ฟ๐—ฒ๐—ฎ๐—น ๐˜๐—ฎ๐—ธ๐—ฒ๐—ฎ๐˜„๐—ฎ๐˜†: [Why this resource matters โ€” bold key phrase] [Grab it / Share it CTA] โ™ป๏ธ ๐—ฅ๐—ฒ๐—ฝ๐—ผ๐˜€๐˜ if this is useful to your network. #Hashtags ``` ## Formatting Rules 1. **Line breaks matter**: LinkedIn collapses multiple blank lines. Use single blank lines between paragraphs. 2. **Hook above the fold**: The first 2-3 lines must compel the reader to click "see more." Front-load value. 3. **Short paragraphs**: 1-3 sentences max per paragraph. Wall of text kills engagement. 4. **Bold sparingly**: Bold key phrases and headers, not entire paragraphs. 5. **Italic for nuance**: Use italic for technical terms, internal thoughts, or subtle emphasis. 6. **Hashtags at the end**: 5-8 relevant hashtags on the last line. No mid-post hashtags. 7. **No emojis in body** unless the user explicitly requests them. Exception: one strategic emoji in CTA (โ™ป๏ธ for repost). 8. **Character limit**: LinkedIn posts can be up to 3000 characters. Aim for 1500-2500 for optimal engagement. 9. **No URLs in body**: LinkedIn suppresses reach for posts with links. Add links in comments instead. Mention "link in comments" or "grab it below" as CTA. ## Engagement Optimization - **Opening hooks that work**: Questions, bold claims, "If you do X...", contrarian takes, surprising stats. - **Closing CTAs that work**: "โ™ป๏ธ ๐—ฅ๐—ฒ๐—ฝ๐—ผ๐˜€๐˜ if...", "Save this for later", "Tag someone who needs this", "What's your take? ๐Ÿ‘‡" - **Whitespace is your friend**: Dense text gets scrolled past. Airy, scannable layout wins. - **The "see more" hook**: LinkedIn truncates posts after ~210 characters on desktop. Make sure the first 2 lines create enough curiosity to click. ## Process 1. Analyze the source content (text, HTML, image, or idea). 2. Identify the best post structure pattern (Hookโ†’Contentโ†’CTA, Listicle, Storyโ†’Lesson, Resource Share). 3. Extract the core message and 3-5 key points. 4. Apply Unicode bold/italic formatting to headers and emphasis words using `references/unicode-charmap.md`. 5. Add visual separators between sections. 6. Write a compelling hook for the opening. 7. Add a CTA and hashtags at the end. 8. Verify the post is copy-paste ready for LinkedIn. --- ## Supporting file: references/unicode-charmap.md # Unicode Character Map Reference Full mapping tables for LinkedIn Unicode formatting. Load this file when generating posts to ensure correct character conversion. ## Sans-Serif Bold (Letters: U+1D5D4 โ€“ U+1D607; Digits: U+1D7EC โ€“ U+1D7F5) ``` A โ†’ ๐—” B โ†’ ๐—• C โ†’ ๐—– D โ†’ ๐—— E โ†’ ๐—˜ F โ†’ ๐—™ G โ†’ ๐—š H โ†’ ๐—› I โ†’ ๐—œ J โ†’ ๐— K โ†’ ๐—ž L โ†’ ๐—Ÿ M โ†’ ๐—  N โ†’ ๐—ก O โ†’ ๐—ข P โ†’ ๐—ฃ Q โ†’ ๐—ค R โ†’ ๐—ฅ S โ†’ ๐—ฆ T โ†’ ๐—ง U โ†’ ๐—จ V โ†’ ๐—ฉ W โ†’ ๐—ช X โ†’ ๐—ซ Y โ†’ ๐—ฌ Z โ†’ ๐—ญ a โ†’ ๐—ฎ b โ†’ ๐—ฏ c โ†’ ๐—ฐ d โ†’ ๐—ฑ e โ†’ ๐—ฒ f โ†’ ๐—ณ g โ†’ ๐—ด h โ†’ ๐—ต i โ†’ ๐—ถ j โ†’ ๐—ท k โ†’ ๐—ธ l โ†’ ๐—น m โ†’ ๐—บ n โ†’ ๐—ป o โ†’ ๐—ผ p โ†’ ๐—ฝ q โ†’ ๐—พ r โ†’ ๐—ฟ s โ†’ ๐˜€ t โ†’ ๐˜ u โ†’ ๐˜‚ v โ†’ ๐˜ƒ w โ†’ ๐˜„ x โ†’ ๐˜… y โ†’ ๐˜† z โ†’ ๐˜‡ 0 โ†’ ๐Ÿฌ 1 โ†’ ๐Ÿญ 2 โ†’ ๐Ÿฎ 3 โ†’ ๐Ÿฏ 4 โ†’ ๐Ÿฐ 5 โ†’ ๐Ÿฑ 6 โ†’ ๐Ÿฒ 7 โ†’ ๐Ÿณ 8 โ†’ ๐Ÿด 9 โ†’ ๐Ÿต ``` ## Sans-Serif Italic (U+1D608 โ€“ U+1D63B) ``` A โ†’ ๐˜ˆ B โ†’ ๐˜‰ C โ†’ ๐˜Š D โ†’ ๐˜‹ E โ†’ ๐˜Œ F โ†’ ๐˜ G โ†’ ๐˜Ž H โ†’ ๐˜ I โ†’ ๐˜ J โ†’ ๐˜‘ K โ†’ ๐˜’ L โ†’ ๐˜“ M โ†’ ๐˜” N โ†’ ๐˜• O โ†’ ๐˜– P โ†’ ๐˜— Q โ†’ ๐˜˜ R โ†’ ๐˜™ S โ†’ ๐˜š T โ†’ ๐˜› U โ†’ ๐˜œ V โ†’ ๐˜ W โ†’ ๐˜ž X โ†’ ๐˜Ÿ Y โ†’ ๐˜  Z โ†’ ๐˜ก a โ†’ ๐˜ข b โ†’ ๐˜ฃ c โ†’ ๐˜ค d โ†’ ๐˜ฅ e โ†’ ๐˜ฆ f โ†’ ๐˜ง g โ†’ ๐˜จ h โ†’ ๐˜ฉ i โ†’ ๐˜ช j โ†’ ๐˜ซ k โ†’ ๐˜ฌ l โ†’ ๐˜ญ m โ†’ ๐˜ฎ n โ†’ ๐˜ฏ o โ†’ ๐˜ฐ p โ†’ ๐˜ฑ q โ†’ ๐˜ฒ r โ†’ ๐˜ณ s โ†’ ๐˜ด t โ†’ ๐˜ต u โ†’ ๐˜ถ v โ†’ ๐˜ท w โ†’ ๐˜ธ x โ†’ ๐˜น y โ†’ ๐˜บ z โ†’ ๐˜ป ``` ## Sans-Serif Bold Italic (U+1D63C โ€“ U+1D66F) ``` A โ†’ ๐˜ผ B โ†’ ๐˜ฝ C โ†’ ๐˜พ D โ†’ ๐˜ฟ E โ†’ ๐™€ F โ†’ ๐™ G โ†’ ๐™‚ H โ†’ ๐™ƒ I โ†’ ๐™„ J โ†’ ๐™… K โ†’ ๐™† L โ†’ ๐™‡ M โ†’ ๐™ˆ N โ†’ ๐™‰ O โ†’ ๐™Š P โ†’ ๐™‹ Q โ†’ ๐™Œ R โ†’ ๐™ S โ†’ ๐™Ž T โ†’ ๐™ U โ†’ ๐™ V โ†’ ๐™‘ W โ†’ ๐™’ X โ†’ ๐™“ Y โ†’ ๐™” Z โ†’ ๐™• a โ†’ ๐™– b โ†’ ๐™— c โ†’ ๐™˜ d โ†’ ๐™™ e โ†’ ๐™š f โ†’ ๐™› g โ†’ ๐™œ h โ†’ ๐™ i โ†’ ๐™ž j โ†’ ๐™Ÿ k โ†’ ๐™  l โ†’ ๐™ก m โ†’ ๐™ข n โ†’ ๐™ฃ o โ†’ ๐™ค p โ†’ ๐™ฅ q โ†’ ๐™ฆ r โ†’ ๐™ง s โ†’ ๐™จ t โ†’ ๐™ฉ u โ†’ ๐™ช v โ†’ ๐™ซ w โ†’ ๐™ฌ x โ†’ ๐™ญ y โ†’ ๐™ฎ z โ†’ ๐™ฏ ``` ## Visual Symbols ``` Section divider: โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ”โ” Diamond bullet: โ—ˆ Bullseye bullet: โ—Ž Down arrow: โ†“ Right arrow: โ†’ Sub-item arrow: โ†ณ Repost icon: โ™ป๏ธ ```