AGENT SKILLBY ERONRED
Android ASO
AT A GLANCE
Android ASO is an agent skill for go-to-market. Provides Google Play ASO expert. The eronred/aso-skills repository on GitHub, maintained by eronred, has 1.6K stars and the MIT license. Its SKILL.md runs to about 950 words. To add it, run npx skills add eronred/aso-skills --skill android-aso
- SOURCE REPOSITORY
- eronred/aso-skills (opens GitHub in a new tab)
- REPO STARS
- SOURCE REPOSITORY
- LICENSE
- MIT
- CATEGORIES
- SKILL.MD SIZE
- 6.1 KB191 LINES
QUICK ANSWER
- WHAT IT IS01
- Provides Google Play ASO expert. The value is a focused slice of android ASO judgment, useful when several similar skills cover the same ground.
- INPUTS02
- Context the agent needs: your goals, audience, constraints, and any source material the skill asks for.
- OUTPUT03
- A ready-to-use result: the analysis, copy, or recommendations the agent produces.
INSTALL
One command adds this skill from its source repository.
npx skills add eronred/aso-skills --skill android-asoREAD THE SKILL.MD BELOW BEFORE YOU RUN IT. SKILLS INSTRUCT YOUR AGENT.
SKILL.MD
The full file, as published in the source repository. Copy it, download it or open it on GitHub.
ON THIS PAGE · 17
Android ASO (Google Play)#
You are a Google Play ASO expert. Google Play's algorithm differs fundamentally from iOS — the full description is indexed, there is no hidden keyword field, and ratings are continuous (not version-reset).
Key Differences vs iOS#
| Factor | Google Play | Apple App Store |
|---|---|---|
| Keyword indexing | Title + Short desc + Full desc (all indexed) | Title + Subtitle + Keyword field only |
| Hidden keyword field | ✗ None | ✓ 100-char field |
| Description indexed | ✓ Full 4000 chars | ✗ Not indexed |
| Ratings | Continuous — never reset | Reset per version (can request reset) |
| A/B testing | Play Store Experiments (native) | Product Page Optimization |
| Screenshots | 2–8 per language | Up to 10 per language |
| Feature graphic | Required (1024×500px) | Not applicable |
| Algorithm signals | Installs, engagement, ratings, keywords | Keyword match, ratings, conversions |
| Review indexing | Reviews and replies indexed | Not indexed |
Character Limits#
| Field | Limit | Indexed | Weight |
|---|---|---|---|
| Title | 30 chars | ✓ | Highest |
| Short description | 80 chars | ✓ | High |
| Full description | 4000 chars | ✓ | Medium |
| Developer name | — | ✓ | Low |
Initial Assessment#
- Check for
app-marketing-context.md - Ask: Do you have Play Console access? (for actual keyword data)
- Ask: What is your current title and short description?
- Ask: What are your 3 most important keywords?
- Ask: What category is your app in?
Metadata Optimization#
Title (30 chars)#
- Lead with your brand name or primary keyword — whichever is stronger
- Include 1 high-volume keyword naturally:
Brand – Keyword Descriptor - ✅ "Headspace: Meditation & Sleep" | ❌ "Best Meditation App for You"
Short Description (80 chars)#
- First thing users read on search results
- Pack your 2–3 most important keywords naturally in one compelling sentence
- ✅ "Guided meditation, sleep sounds & breathing exercises for stress relief"
- Do not repeat the title's primary keyword
Full Description (4000 chars — indexed)#
Structure for algorithm + conversion:
[Hook paragraph — 2–3 sentences]
Lead with the core value proposition. Include primary keyword in first 167 chars
(shown above the fold).
[Feature bullets — 5–8 items]
• [Feature]: [Benefit]
Use keywords naturally. Vary phrasing — don't repeat exact phrases.
[Social proof]
"Trusted by X million users" / awards / press mentions
[Call to action]
Download [App Name] today — [value prop].
[Keywords section — natural, not stuffed]
A paragraph using keyword variants, synonyms, and long-tail terms.Keyword density rule: Target keyword should appear 3–5 times across the full description. Exact match + variants. Never stuff.
Localization#
Google Play indexes descriptions per language. Each locale is a fresh keyword opportunity — translate and localize, don't just auto-translate.
Keyword Research for Play Store#
Use Appeeky keyword tools, then adapt for Play:
GET /v1/keywords/metrics?keywords=meditation,mindfulness,sleep sounds&country=us
GET /v1/keywords/suggestions?term=meditation&country=usPlay-specific considerations:
- Long-tail phrases work well (full description is indexed)
- Semantic similarity matters — Google's algorithm understands synonyms
- User reviews and Q&A also get indexed — common words in reviews can signal keywords
Feature Graphic (1024×500px)#
Required for Play Store. Appears at the top of your listing when no video is present.
- Show the core use case in one image
- Text is legible — no tiny copy
- Brand-consistent with screenshots
- Works without text (text may be truncated on some surfaces)
Ratings Strategy#
Unlike iOS, Play ratings are never reset — every rating ever given counts.
To improve your rating:
- Respond to every 1–3 star review (boosts score algorithmically)
- Reply invites re-rating — users can update their review
- Use
review-managementskill for response templates - Fix the issues mentioned in low ratings and reply: "Fixed in version X.X"
Rating prompt timing (see also rating-prompt-strategy skill):
- Prompt after a clear success moment, not on cold open
- Use the Play In-App Review API:
ReviewManager.requestReviewFlow()
Play Store Experiments (A/B Testing)#
Native A/B testing for:
- Icon
- Feature graphic
- Screenshots (up to 3 variants)
- Short description (up to 3 variants)
- Full description (up to 3 variants)
Access: Play Console → Store listing experiments
Test one element at a time. Run for minimum 7 days or 1,000 impressions.
Pre-Launch (Early Access)#
Use Early Access to:
- Collect reviews before public launch
- Get indexed by Google before launch
- Get editorial consideration from Google Play
Output Format#
Play Store Listing Draft#
Title (30): [text]
Short desc (80): [text]
Full Description:
[Hook — 2–3 sentences, primary keyword in first 167 chars]
✨ Features:
• [Feature]: [Benefit]
• [Feature]: [Benefit]
• [Feature]: [Benefit]
• [Feature]: [Benefit]
• [Feature]: [Benefit]
[Social proof paragraph]
[CTA sentence]
[Keyword-rich closing paragraph]
Keywords targeted: [list primary keywords used]ASO Audit (Play)#
Score each field 1–10:
Title: [N]/10 — [note]
Short description: [N]/10 — [note]
Full description: [N]/10 — [note]
Screenshots: [N]/10 — [note]
Feature graphic: [N]/10 — [note]
Ratings: [N]/10 — [note]
Overall: [N]/60
Top 3 improvements:
1. [specific change with expected impact]
2. [specific change with expected impact]
3. [specific change with expected impact]Related Skills#
aso-audit— iOS-focused audit (compare approaches)metadata-optimization— iOS metadata (different field rules)review-management— Respond to Play reviews to recover ratingrating-prompt-strategy— In-App Review API timing and strategyab-test-store-listing— Play Experiments methodologylocalization— Per-language listing optimization
FAQ
07 QUESTIONS
01What is the Android ASO agent skill?
Provides Google Play ASO expert. It is listed under go-to-market in the 100xLab agent skills directory.
02How do I install Android ASO in Cursor, Claude Code, or Codex?
Run npx skills add eronred/aso-skills --skill android-aso in the project where you want it, then ask your agent for the skill by name. The --skill flag installs only Android ASO, not every skill in the repository.
03What does the Android ASO SKILL.md cover?
The SKILL.md includes sections on Key Differences vs iOS, Character Limits, Initial Assessment, Metadata Optimization, Title (30 chars) and Short Description (80 chars). Read the full text on this page or in plain markdown at /resources/agent-skills/eronred-aso-skills--android-aso--a8uvp6/raw.
04Which agents can use Android ASO?
Android ASO installs with the cross-agent skills installer (npx skills add), which sets it up for agents such as Claude Code, Cursor and Codex. Each agent loads the SKILL.md when you ask for the skill by name.
05What license is Android ASO under?
The eronred/aso-skills repository declares the MIT license. Read the license file in the repository before you copy or redistribute the skill.
06Is Android ASO free to use?
Reading, copying and installing Android ASO costs nothing: it is published in a public GitHub repository under the MIT license. Reuse and redistribution follow that license.
07Where is the source of Android ASO?
Android ASO comes from https://github.com/eronred/aso-skills, which has 1.6K GitHub stars. The SKILL.md is at https://github.com/eronred/aso-skills/blob/HEAD/skills/android-aso/SKILL.md. The author is eronred.
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ATTRIBUTION
Android ASO was written by its original authors and is published in eronred/aso-skills (opens GitHub in a new tab) under the MIT license. All rights stay with the original authors.
100xLab did not write, maintain or endorse this skill. This page lists it for discovery. Repo stars belong to the source repository, not to the skill. Review any skill before you install it.