AGENT SKILLBY GTMAGENTS
Drip campaigns
AT A GLANCE
Drip campaigns is an email agent skill from gtmagents. Designs structured drip campaigns with clear objectives, value sequencing, segmentation, timing, and conversion goals. The gtmagents/gtm-agents repository on GitHub has 297 stars and the Apache-2.0 license. To add it, run npx skills add gtmagents/gtm-agents --skill drip-campaigns
- SOURCE REPOSITORY
- gtmagents/gtm-agents (opens GitHub in a new tab)
- REPO STARS
- SOURCE REPOSITORY
- LICENSE
- Apache-2.0
- SKILL.MD SIZE
- 1.1 KB29 LINES
QUICK ANSWER
- WHAT IT IS01
- Designs structured drip campaigns with clear objectives, value sequencing, segmentation, timing, and conversion goals. The value is a focused slice of drip campaigns judgment, useful when several similar skills cover the same ground.
- INPUTS02
- Context the agent needs: your goals, audience, constraints, and any source material the skill asks for.
- OUTPUT03
- A ready-to-use result: the analysis, copy, or recommendations the agent produces.
INSTALL
One command adds this skill from its source repository.
npx skills add gtmagents/gtm-agents --skill drip-campaignsREAD THE SKILL.MD BELOW BEFORE YOU RUN IT. SKILLS INSTRUCT YOUR AGENT.
SKILL.MD
The full file, as published in the source repository. Copy it, download it or open it on GitHub.
ON THIS PAGE · 4
Drip Campaign Design Skill#
Framework#
- Objective Mapping – each touch must have a single job (educate, qualify, convert).
- Value Ladder – sequence benefits from awareness → consideration → decision.
- Cadence – balance urgency with fatigue (24–48h early, 72h+ later).
- Signal-Based Branching – accelerate for high intent, slow for low engagement.
Templates#
Touch | Timing | Objective | Content Angle | CTA | Personalization- Message hierarchy worksheet
- Cadence testing checklist
- Personalization matrix (firmographic + behavioral signals)
Tips#
- Alternate between insight, proof, and offer touches to keep attention high.
- Use soft CTAs early, stronger CTAs after value delivered.
- Add progressive profiling questions to capture more data per touch.
- Mirror messaging across ads + sales outreach so the drip feels orchestrated.
When to Use#
- Launching a new nurture series and need a cadence blueprint.
- Translating product education journeys into sequenced content.
- Reworking underperforming drips with better pacing and offers.
FAQ
07 QUESTIONS
01What is the Drip campaigns agent skill?
Designs structured drip campaigns with clear objectives, value sequencing, segmentation, timing, and conversion goals. It is listed under email and go-to-market in the 100xLab agent skills directory.
02How do I install Drip campaigns in Cursor, Claude Code, or Codex?
Run npx skills add gtmagents/gtm-agents --skill drip-campaigns in the project where you want it, then ask your agent for the skill by name. The --skill flag installs only Drip campaigns, not every skill in the repository.
03What does the Drip campaigns SKILL.md cover?
The SKILL.md includes sections on Framework, Templates, Tips and When to Use. Read the full text on this page or in plain markdown at /resources/agent-skills/gtmagents-gtm-agents--drip-campaigns--11or5r8/raw.
04Which agents can use Drip campaigns?
Drip campaigns installs with the cross-agent skills installer (npx skills add), which sets it up for agents such as Claude Code, Cursor and Codex. Each agent loads the SKILL.md when you ask for the skill by name.
05What license is Drip campaigns under?
The gtmagents/gtm-agents repository declares the Apache-2.0 license. Read the license file in the repository before you copy or redistribute the skill.
06Is Drip campaigns free to use?
Reading, copying and installing Drip campaigns costs nothing: it is published in a public GitHub repository under the Apache-2.0 license. Reuse and redistribution follow that license.
07Where is the source of Drip campaigns?
Drip campaigns comes from https://github.com/gtmagents/gtm-agents, which has 297 GitHub stars. The SKILL.md is at https://github.com/gtmagents/gtm-agents/blob/HEAD/plugins/email-marketing/skills/drip-campaigns/SKILL.md. The author is gtmagents.
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ATTRIBUTION
Drip campaigns was written by its original authors and is published in gtmagents/gtm-agents (opens GitHub in a new tab) under the Apache-2.0 license. All rights stay with the original authors.
100xLab did not write, maintain or endorse this skill. This page lists it for discovery. Repo stars belong to the source repository, not to the skill. Review any skill before you install it.